The proliferation of smartphones and tablets mean more and more consumers will be viewing your website on the much smaller screen of a mobile device. For a good user experience, make sure your website is mobile responsive, rendering correctly on a desktop, laptop, tablet and smartphone. Picking the right keywords and phrases is absolutely essential to your digital marketing and search engine optimisation. Often SEO projects will give you fantastic return on investment. According to Search Engine Watch; one client received “$11,000,000 worth of organic traffic” thanks to search engine optimisation. What Are The Most Important Factors SEO Marketers Consider?
Reasons that marketers love social media
What SEO practitioners are missing is the fact that a highly-ranking search result that does not engage offers no value. Set up keyword trackers, such Get your sums right - the primary resources are all available. Its as easy as KS2 Maths or like your ABC. Its that easy! as Google Alerts or Mention, to track every single post containing your keywords. Although SEO marketing tactics take a long time to show impact and ranking against high-power competitors isn’t an easy task, SEO should be a critical part of any small business’ long-term growth marketing plan. If you were to post a photograph of your product on your website – Imagine your product is the best pen in the world, you would want your image to say that it’s the best pen in the world, wouldn’t you?
Check out these crazy facts about URLs
Know where and how to use keywords in your content for maximum searchability. When people search for things that match up with what your website offers, the higher your site is on the SERP (search engine result page), the more traffic you will receive. Duplicate content is content that appears in more than one place online. When there are multiple pieces of identical content, it's difficult for search engines to decide which version is more relevant to a given search query. The best part about SEO is that when you start ranking higher on SERPs, you get more exposure, i.e. more clicks, more visits, more links and more mentions on social media. This is a chain of events which takes place one after another.
Make sure your SEO checklist includes onsite SEO for best results
Don’t let ego fuel your obsession with keyword rankings. And remember that your personal search experience is not necessarily what your prospective customers see. Could making your content timeless and relevant improve your website’s conversion rates? For example, right now tweets are getting indexed. According to SEO Consultant, Gaz Hall: "For example, if you searched who is the best eCommerce provider in London??"
People still ask me about sitemaps and its importance today
Since companies started hiring SEO experts back in the 90’s, SEO has changed. In A great example that I like to use is Indozine. a nutshell, the combination of seamless user experience with quality content can have a very positive impact on your SEO rankings. 301: Old promotions, out-of-date content, and deprecated URLs can all be redirected to their closest equivalents. Absolutely!